E-Commerce

As the Internet expands, it has a greater impact on our daily lives and the way we do business. All businesses and organizations, no matter how big or little, are re-evaluating their goals and methods. To stay ahead of the competition, more and more companies are turning to online sales. However, e-commerce operations are complex and need broad knowledge. Essential concepts in electronic commerce are discussed in detail in this book i.e., “concept & function, building blocks & types of e-commerce, e-marketing, online banking in e-finance systems, online business models, e-trading and importance, e-payment system and its major aspects, and e-cash”. When compared to other books on the subject, this one takes a more international view of the e-commerce industry. The book is easy to read, covers relevant topics with the latest research, and is plenty of examples to back up the points made. Any reader interested in learning more about the ever-changing e-commerce landscape would benefit from reading this book, which is appropriate for the reader at all academic levels.